organization example json-ld markup

Organization

Last updated July 4, 2025 by Patrick Coombe

The examples below includes sample data for an organization including phone, address, founders, and social profile links.

As of 2025, the example below now includes “extendedAddress” which is a new schema property within the past year. Use this any time you have a suite number, apartment number of something like that. It is very useful. Sometimes people call it “address2” in fields.

google validated jsonld For larger organizations with multiple points of contact, you may want to add markup for that as well. This is one of a few areas that Google actually specifies may help include information within the Knowledge Graph.google validated jsonld

Try this for a more basic example. This snippet includes a “sponsor” as well:

Here is an example taken from a Shopify site in 2024:

It is kind of ugly, but it works.

Results

Organization schema will propagate in the Knowledge Panel of Google’s search engine results (photo below). It is important to note that it can be difficult to get information into your businesses’ Knowledge Panel. It may also take several months for the information to present.

Organization JSON Results