Last updated July 3, 2025 by Patrick Coombe
This is a special type of JSON-LD defined by Google to enable social network icons in the Knowledge Graph.
Note: you can also find this JSON-LD type in the person and the organization type. As of 2025 I am seeing “social network profile” JSON-LD within the profile page type as well.
Person
Organization
Results
A search engine crawler will read the code. After a period of time, the search engine results page for users performing a “branded search” will yield the below information (see photo). It is important that this information generally presents only for users who are performing the search within your geographical area.